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TEL: +39 049 825 6353

SPORTS EQUIPMENT

Marketing applied to the sports world

Turn your website into a machine that continuously generates new customers and works 24/7.

Work with us

Inbound Marketing, CRM, process optimization, Marketing Automation for sports companies

Find out how alignment between Marketing, Sales and Customer Service departments can increase effectiveness and efficiency for a sports company: more than 82% of new purchases start with an online search. Have you ever wondered “who is taking your online customers” away from you insofar as better positioned and communicating more effectively?
Achieving and maintaining a strong web presence is essential for capturing qualified leads. You can use digital channels to attract people who are interested, passionate, and even fanatical about your products.

The challenges of the sports industry that we can help you overcome

Brand Awareness

Create Brand Awareness by promoting your products, services, corporate philosophy and style. Make sure they are appreciated by both industry players and end consumers.

Attract and manage dealers and influencers

Establish new relationships with dealers, magazines and influencers who can bring you customers by displaying your products and services within their content.

Outperform the competition

Outperform the best known competitors, no matter how well positioned in the market and on search engines.

Attract customers

Motivate visitors to your website to contact your company, visit a store or shop online.

Attend trade shows

Exploit your participation in international trade shows and events by making the most of your digital tools.

Experience

Our experience in the sector

We have been working for many years in the sports industry, helping with the online promotion of companies and associations at all points of the supply chain.

Sports equipment manufacturers

Known brands, emerging companies, brands to be relaunched.

Design Studios and Designers

Structured studios designing, developing and engineering sports products.

Sports associations

Associations promoting sports culture, gyms, swimming pools, sports centers.

Sports product retailers

Dealers with a physical store and online specialist retailers.

Portals and trade magazines

Portals specialized in this sector.

Manufacturers of accessories and semi-finished products

Accessories, semi-finished products, contractors.

Testimonials

Trusted from our clients

“We drew on our roots to embark on a process of profound corporate innovation. Cloudnova has helped us discover the potential of inbound marketing, and continues to accompany us with a winning strategy and technology mix.”

Silvia Manfiotto

Marketing Manager

Read the case study

“After an experience with a CRM implemented for many years but without such professional advice as the one that the Cloudnova team offers, we finally made it. The CRM now, thanks to the support of Cloudnova, works and has changed the processes with which we manage - successfully - the relationship with our customers. "

Read the case study

Testimonials

Trusted from our clients

SERVICES

Special services for the sports sector

Our projects with companies operating in the sports sector generally involve:

Implementation of the Inbound Methodology

We partner your Marketing team and implement a strategy to be developed together throughout the year, to attract more visitors, generate more leads, close more deals and retain acquired customers.

Website development and optimization

We re-design your website after careful analysis of the UX (User experience) based on modern, secure technology and constantly optimizing your web pages for search engines.

E-commerce enhancement through Marketing Automation

We activate new technologies and new activities to optimize the performance of your e-commerce. Methods include developing chatbots, recovering abandoned shopping carts, gathering feedback on customer satisfaction and managing service tickets.

Digitalization of trade shows

We digitalize your presence at trade shows and other local and international events, developing digital marketing activities before, during and after the event to optimize your investment.

CRM implementation

We analyze and optimize marketing, sales and customer service processes. We implement CRM in your organization. We enable the sales department to work more effectively and efficiently, also through the Inbound Sales methodology.

Lead Generation

We increase the effectiveness of your digital channels to generate new contacts (B2C and B2B) interested in your products and services through Content Marketing, SEO, Social Media Marketing and Online Advertising.

Engagement based on the existing Database

We automate part of your marketing, sales and customer service processes by implementing Marketing Automation technologies and strategies to reawaken existing contacts and keep them active.

Content Marketing

We build content marketing campaigns following the Topic Clusters methodology, by creating blog posts, pillar pages, downloadable materials to be promoted through social posts, newsletters, online advertising, etc.

Management of dealers and influencers

We implement strategies, processes, content and technologies to attract new importers, distributors, dealers and influencers, and facilitate the development of medium-to-long-term business relationships.

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