We will design and build a website conceived to promote Inbound Marketing. The new website will be an enabling platform that allows you to position yourself differently. Your new website will be designed for use by your sales staff to educate the customer during the sales process.
A CRM-based website
Replace your existing website with a smart, effective platform linked to your CRM and therefore able to identify the profile of visitors and understand their interests and goals, speaking their language and working on every type of device.
We will develop your new website using the Growth Driven Design (GDD) method that allows you to quickly launch a website and then use data to improve its effectiveness over time.
METHOD
Strategy
Basic Platform Launch
Continuous Improvements
ANALYSIS AND STRATEGY
Buyer Personas
Customer Journey
Competitor
Keywords
Website Structure
Mock-Up Creation
WEBSITE CREATION
UX and UI
Graphics and Design
Development
Content
Publishing and Support
PLATFORMS
HubSpot CMS
FUNCTIONALITY
Product comparator
Reserved area
Interactive rendering
Advanced Search
Advanced Filters
OPTIMIZATIONS
SEO
Mobile
CRM Integration
Upload Speed
OTHER SERVICES
Copywriting
Online Ads
Training
Maintenance
“We drew on our roots to embark on a process of profound corporate innovation. Cloudnova has helped us discover the potential of inbound marketing, and continues to accompany us with a winning strategy and technology mix.”
“A team of experts that supports and helps your company to grow and direct your business. Cloudnova started working with Bonfiglioli Engineering when our digital transformation began, with great support and experience. Our digital "journey" is always evolving and Cloudnova continues to help us in our growth.”
Recommended for companies willing to wait longer so as to start right away with a fully operational website. A traditional website project takes about 3 to 6 months to complete. We will dig deep so as to understand goals, personas and user behavior, and establish clear conversion paths. Immediately after publication, we will guarantee an initial maintenance service and train your team to be independent for future updates.
Designed for companies with an agile mindset, wishing to start fast and improve over time. We will use a data-driven approach, taking our cue from the customer’s current website and their competitors’ websites. We will measure user behavior after the new website is launched so as to make continuous improvements. GDD websites take 60-90 days to go online and then continue to be expanded with monthly developments.
Designed for marketing and communication agencies that need to develop a website – conceived and designed by them – on behalf of a customer. We will support you in the creation of websites designed by your agency, using the best CMS platforms to provide you with flexibility, security and stability over time. Through our team of developers, we will turn your design creations into effective websites.